25.04.09: wissenmedia GmbH wins silver GWA Production Award

wissenmedia Verlag’s Mein Geburtstagsbuch (My Birthday Book) Wins Silver GWA Production Award

Frankfurt a.M./Gütersloh, April 24, 2009. Mein Geburtstagsbuch (My Birthday Book), a joint effort of wissenmedia Verlag and Reader's Digest Germany, has won the Silver GWA Production Award. The German Association of Communications Agencies (GWA) bestows this award in recognition of extraordinary achievements in producing professional print media.

Michael Schack, wissenmedia Production Manager, and Joachim Zeller, Reader's Digest Book Project Director, received the silver trophies at the award ceremony held yesterday at the Frankfurt Literaturhaus. “The prize is the reward for a logistical masterpiece. Every buyer received his personal birthday book within 12 days at the latest. The publishing house, printers and sales force worked hand in hand," notes Michael Schack, expressing his admiration for the excellent teamwork. The contents for the 96-page birthday book were sourced from the publishing house’s extensive Chronik archive. Every book is unique, tailored to a specific person using the date of birth and name. IT specialist Nionex also contributed to the project with its content management technology. Two printers based in Gotha and Landshut provided print-on-demand services. Reader's Digest Germany offered Mein Geburtstagsbuch (My Birthday Book) exclusively to its readership in early 2009, selling more than 40,000 copies within five weeks. A quilted genuine linen hardcover, gold leaf embossing and a personalised printed name plate attest to this award-winning product’s premium appointments.

wissenmedia has many years experience producing personalised products. For example, its JollyBooks label publishes personalised children's books (www.jollybooks.de).

To learn more about the GWA Production Award, visit: www.gwa.de/awards-events/gwa-production-award/